Do you want advice on how to get on the first page of Google search results? The biggest search engine in the world, Google, may be an effective marketing tool for your company if used properly. You may be interested in learning how to appear on the first page of Google search results for a variety of reasons. According to studies, individuals think that the top three links listed in a Google search result are the most relevant and reliable for their query. Your website is more likely to receive clicks and traffic the higher up on the Google search results page it is. Continue reading to find out more about how to get on the first page of Google and raise your local ranking.
SEO Optimization
SEO stands for Search Engine Optimization. This is the intricate and constantly evolving science of utilizing Google’s algorithm to the benefit of your website. There are various ways to do this, but using keywords is one of the most crucial. These keywords can be deliberately employed on your web pages in order to be picked up by Google’s algorithm and ranked higher on result pages. Google maintains track of the most frequently searched keywords (keywords are not typically single words but can be a few words lengthy). Backlinks and favorable ratings on Google and other corresponding websites are further SEO tactics. Continue reading for some of our top SEO advice that doesn’t involve paying for advertisements.
How to Get on the First Page of Google Using Your Google My Business Listing
You may manage your company’s Google business profile using the service known as Google My Business. By phone or email, you can “claim” your company and then update the profile with pertinent details, hours, images, and anything else your clients might find useful.
It’s free to use your GMB (Google My Business), which has a ton of local SEO advantages that can raise your ranking, particularly in “near me” searches. Continue reading to learn simple methods for using your GMB to boost your company’s Google rankings for free.
Improve Online Reputation by Encouraging Customers to Leave a Review
Businesses with many positive ratings will rank better on Google than those with few reviews or many bad reviews. Encourage satisfied clients to post reviews on Google and acknowledge those who do. There will always be some unfavorable reviews for long-running firms, but if you have a lot of them, you risk losing clients. If that’s the case, you might want to think about working with a digital marketing company, like Sterling & Pope, to help you improve your “online reputation.”
Claim Your Business
If your company has been functioning for a time, Google probably already has a profile for you. By logging into your Google account and completing the instructions there, you can claim your company. You can create your Google My Business account from there.
Accurate Hours
This is a sometimes disregarded but crucial element of your GMB. You lose trust and faith in your consumer base if your business’s hours are listed online incorrectly. Customers might visit only to discover it closed. Keep your hours up to current. Be sure to specify when your business will be closed for holidays, etc., if you want to ensure the success of your enterprise.
Maximize Your GMB Profile
It’s essential to provide your customers necessary details, such as your hours of operation. But more than that, accurately and thoroughly filling up your GMB profile will provide the solution to the problem of how to get on the first page of Google.
Don’t forget to include your business category along with the name and hours of operation. This is crucial for “near me” searches, such as finding a cafe or an auto shop nearby. The bulk of views of Google Company profiles come from these types of queries. It’s important that you complete your business category information completely. If necessary, you can have multiple categories.
Keep Your Profile Active
Maintained an active GMB profile by responding to reviews. Continue providing promotions, special offers, and posting company news to attract additional readers. This keeps your profile current, which can affect how well it ranks in Google searches.
Consider Hiring A Pro, such as Sterling & Pope
Although the focus of this article is on free strategies for ranking high on Google, digital marketing generally pays for itself after a while. It’s stressful to research keywords and SEO strategies. Most business owners don’t have the time or expertise to do it well. Allow a pro to handle it; a digital marketing strategy from Sterling & Pope will quickly pay for itself by helping you rank well in Google search results!
