Everyone uses Google. Whether it’s to find a new business to patronize or to look up a historical fact to prove your friends wrong, Google is there to help you. That is why it is so important to get on the first page Google guaranteed and get your business website at the top of relevant searches. After all, most people only click on the top three links returned on a Google search and even fewer look beyond the first page. In fact, only 10 percent of users look at the second page in a Google search result. If your business is not ranked high on relevant Google search result pages, you run the risk of missing out on lots of business and money. Read on to learn how you can improve your ranking on Google in 30 days or less!
Relevant SEO and Keyword Usage
SEO stands for Search Engine Optimization. This is the process of using commonly searched keywords and phrases on your website in order to have it picked up in Google searches. For example, if you own an air conditioner service in Philadelphia, you would want to have commonly searched local phrases. Examples of these are “Air conditioner repair,” “Air conditioner services,” and “Air Conditioner Broken, Philadelphia” frequently on your website. So when people search for those things, Google will be more likely to pick your website up.
SEO and Keyword usage require some research. You need to find out what keywords are most used in conjunction with your business. Conduct research on how they would be best used on your website. SEO doesn’t happen overnight. It is best to get started soon in getting your website on the first page Google guaranteed to see results.
Create Some Long Form of Content Using Keywords
There is another useful tool to get your business on the first page Google guaranteed in a short amount of time. It is to use your keyword and SEO research in long-form content. This can include things like blogs, landing pages, and other forms of content such as FAQs and “About us” pages. The more involved and in-depth the content is, the better, as Google tends to skip over light or irrelevant content.
Don’t Be Afraid to Incorporate Relevant Visuals
A collection of relevant, high-quality images can help your website rank higher on Google search results by allowing your website to rank in Google image search results. But more than that, incorporating images can help keep viewers on your page longer. This can also possibly improve rankings of regular search results as well. Avoid stock images and overused graphics, and instead, try to find images that will keep your viewers engaged with your website.
Create How-to and Tutorial Content (especially videos)
Useful content is extremely popular and a great way to drive traffic to your website. This allows you to increase your ranking on Google in 30 days. In addition, websites with frequently viewed videos tend to rank much higher in search results than those that do not. This helpful content can include things like tutorials and how-tos about things that your business does. Videos are especially popular and a great way to improve your Google ranking with minimal effort and cost.
Check your keyword placement
It is not enough to just have one or two keywords or phrases on your website. For the keyword to be effective, the keywords must be strategically placed throughout your website. This includes placing keywords in the meta title and description. The meta title and description refer to how your page appears on the search engine result page. The meta description is below the meta title of your website and gives a brief summary of what can be found on the page. Keywords should also be at least two H2 headings. The same goes for the URL and any file names of images on your website.
Call An Internet Professional, Such As Sterling & Pope
Digital marketing can be daunting, even to a business professional. Be a competitor in today’s market! All you need is to have a top-quality, functional website for both desktop and mobile. And you need to be sure that your website is getting in front of the customers who need to see it.
If you want to get on the first page Google guaranteed without paying for ads, consider hiring a professional– such as Sterling & Pope digital marketing. Sterling & Pope can do the SEO keyword research for you and optimize your website to get the best Google rankings at a price point that works for you. Give us a call or check out our website today. Start ranking on Google search results pages in 30 days or less!